Trademark Attorney in Chicago — Registration & Protection
Your brand is one of your most valuable business assets. At Liberum Law, our trademark attorneys in Chicago help businesses protect their brand identity through comprehensive trademark services — from clearance searches and registration to monitoring and enforcement.
Our trademark practice includes comprehensive trademark clearance searches before filing, federal trademark applications with the United States Patent and Trademark Office (USPTO), state trademark registrations, international trademark protection strategies, trademark monitoring to detect potential infringement, cease and desist letters and enforcement actions, trademark opposition and cancellation proceedings before the Trademark Trial and Appeal Board (TTAB), trademark licensing agreements, trademark portfolio management and renewal, and trademark due diligence for business transactions.
A strong trademark program requires more than filing an application. Our attorneys develop trademark strategies that account for your business growth plans, competitive landscape, and industry-specific considerations. We advise on trademark selection, proper use guidelines, and proactive protection measures to build and maintain strong trademark rights.
Contact our trademark attorneys at Liberum Law for a free consultation about protecting your brand.
Frequently Asked Questions
What is a trademark?
A word, phrase, logo, design, or combination identifying the source of goods or services and distinguishing them from competitors. Common examples: brand names, product names, logos, slogans, distinctive packaging. U.S. trademarks are obtained through use in commerce and federal registration.
Do I need to register my trademark?
Use creates common-law trademark rights, but federal registration with the USPTO provides crucial advantages: nationwide priority, presumption of validity, right to use ® symbol, ability to record with U.S. Customs, and enhanced damages and attorney's fees in litigation.
How much does trademark registration cost?
Every case has its own specifics. Our experienced attorney will evaluate your case and provide a detailed quote. Contact us today for a detailed case evaluation.
How long does trademark registration take?
12–18 months from filing to registration for smooth applications. With Office Actions (very common — 60–70% of applications), 18–30 months. Once issued, registration lasts indefinitely with timely renewals (year 5, 10, then every 10 years).
What if someone is infringing my trademark?
Common steps: cease-and-desist letter, USPTO opposition or cancellation (for registered marks), Amazon Brand Registry takedowns, social media platform takedowns, and federal court litigation. We evaluate strength of your case and recommend the most cost-effective path.